Música Mexicana is not only a phenomenon in Mexico and the US, it is taking over Latin America


As one of the fastest growing sounds in the world, Música Mexicana is more than just a genre. It is an essential part of Mexican culture and encompasses its history, traditions and values.


Take, for example, the corrido: a traditional song form, born from Mexico’s revolutionary times, and one of the most prominent styles of Música Mexicana. Corridos tells the stories of both real and fictional characters and invites audiences to immerse themselves in heroic texts that convey past and present experiences.


But the genre’s impact is not limited to Mexico. Instead, it resonates with fans from different countries and cultures. And thanks to social media – as well as the global Spotify charts – Música Mexicana has seen a sharp rise in popularity. Música Mexicana will stream on Spotify between 2018 and 2023 grew by more than 440% worldwideand last year alone, streams increased by 55%. Additionally, Música Mexicana’s Gen Z streams have grown by almost 60% on Spotify over the past year.


The influence of Música Mexicana has grown especially throughout Latin America, where the movements have also done so increased by more than 195% between 2020 and 2023.

Latin American countries with the most Música Mexicana streams on Spotify

(April 2023-March 2024)

  1. Guatemala
  2. Colombia
  3. Chili
  4. Argentina
  5. Peru
  6. El Salvador
  7. Costa Rica
  8. Ecuador
  9. Honduras
  10. Paraguay

Cross-cultural exchange

Need even more proof of the spread of Música Mexicana across Latin America? Check out the regular stream of recent hits featuring the genre’s biggest stars, alongside the hottest hitmakers from across the region.


Last year, Group Frontera collaborated with Bad bunny on “un100xto,” which became the most streamed Música Mexicana song in a single day, as well as the group’s biggest hit to date. And just this month, Nathanael Cano Appeared on Bizarre‘Bzrp Music Sessions, Vol. 59.”

Música Mexicana artists with the most Spotify streams in Latin America

  1. Peso Pluma
  2. Group Frontera
  3. Karin Leon
  4. Christian Nodal
  5. Fuerza Regida
  6. Junior H
  7. Nathanael Cano
  8. Los Angeles Azules
  9. Eslabon Armado
  10. Grupo Firme

Made in Mexico, big in Colombia

In Colombia, where Mexican culture has also left its mark on film, television and food, Música Mexicana has developed a life of its own, with Spotify streams increases by 445% between 2020 and 2023. The genre’s instruments, melodies and lyrics have greatly influenced the current generation of Colombian music and in turn spawned a number of collaborations between Mexican and Colombian artists, starting with Christian Nodal and Piso 21‘Pa’ Olvidarme De Ella.’


Peso Pluma in particular appeared on Carol G‘s “QLONA” and invited Blessed to jump on “LAS MORRAS” while Carin collaborated with Leon Maluma on “Según Quién” and Piso 21 on “Que Triste.” Perhaps not coincidentally, both artists are in the top two Música Mexicana artists when it comes to Spotify streams in Colombia.


These collaborations have increased the genre’s visibility in Colombia, leading a greater number of Colombian listeners to embrace Música Mexicana’s artists and songs.

Scratches the surface

Música Mexicana may be enjoying its moment in the Colombian sun, but all indications are that the genre is just heating up abroad. For touring Música Mexicana artists, Colombia has become a can’t-miss destination, with Carin Leon set to perform there for the first time in 2023; Grupo Frontera took the stage at the Estéreo Picnic Festival in Bogotá earlier this year.


While the stars of Música Mexicana have achieved great success in Colombia, Colombian artists are also making waves in Mexico: the Colombian singer-songwriter Camilo– who has collaborated with the likes of Grupo Firme on ‘Alaska’, Carin Leon on ‘Una Vida Pasada’ and Christian Nodal on ‘La Mitad’ – receives more streams from fans in Mexico City than anywhere else in the world.


Spotify is proud to support Música Mexicana and its rise to a global powerhouse. As artists continue to expand their reach in Latin America, Colombia and beyond, we will be there to support them.


Stream the world’s most popular Música Mexicana songs on our La Reina playlist.

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